BAIOLUXBusiness by Design

Selected pieces, by craft

Not every project needs a case study. Here is the craft, sorted by discipline.

Case studies tell the business story. This is the rest of the work: identities, campaigns, interfaces, illustration and rooms full of people finding their way. Read the case studies →

Logo collection: BAIOLUX, Equipo Saúl, OIE, Realworld-One, Propflow, Risco, Garage, Ultimo, CARTI…

Logo collection

BAIOLUX, Equipo Saúl, OIE, Realworld-One, Propflow, Risco, Garage, Ultimo, CARTI…

Logo design · Branding

Bank for Good: Core narrative & social content (EN/TH)

Bank for Good

2026

Core narrative & social content (EN/TH)

Campaigns · Illustration · Art direction

Risco: Risograph print shop identity

Risco

Risograph print shop identity

Branding · Logo design

Observatorio de Industrias Extractivas: Open-data platform, among the top 3 of its kind in Latin America

Observatorio de Industrias Extractivas

Open-data platform, among the top 3 of its kind in Latin America

UX/UI design · Web & app design · Logo design

Equipo Saúl: Identity & stationery for Saúl E. Méndez

Equipo Saúl

Identity & stationery for Saúl E. Méndez

Branding · Logo design · Art direction

INTELAF: Campaign art direction

INTELAF

Campaign art direction

Campaigns · Art direction

Italy Motors: Rebranding: Lupo d’Ferro

Italy Motors

Rebranding: Lupo d’Ferro

Branding · Creative direction

Banco Industrial: Culture workshops & UX research for digital transformation

Banco Industrial

2023

Culture workshops & UX research for digital transformation

Workshop facilitation · UX/UI design

Changan Guatemala: Innovation workshop & customer journeys

Changan Guatemala

2025

Innovation workshop & customer journeys

Workshop facilitation · UX/UI design · Web & app design

Cine del Desengaño: Brand identity, a custom online box office & CRM

Cine del Desengaño

2026

Brand identity, a custom online box office & CRM

Branding · Logo design · Web & app design · Art direction

Las Olimpiadas de la Corrupción: Editorial illustration

Las Olimpiadas de la Corrupción

Editorial illustration

Illustration · Editorial design

Papila: Atelier gastronómico (CR): identity & print

Papila

Atelier gastronómico (CR): identity & print

Branding · Art direction · Editorial design

Garage: Fitness culture brand, co-created with EÑE

Garage

Fitness culture brand, co-created with EÑE

Branding · Logo design

Emerald: Design for a Badala Films production

Emerald

Design for a Badala Films production

Art direction

Voces Ocultas: Poster

Voces Ocultas

Poster

Illustration · Editorial design

Workshops & talks: Fifteen years in front of students, teams and conferences

Workshops & talks

Fifteen years in front of students, teams and conferences

Workshop facilitation

Something similar?

If one of these feels close to what you need, tell me where you're standing and we'll find the right first step.